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Commercial display LED advertising machine concept and advantage analysis

Source: KONWHAI TOUCHAuthor: KONWHAI Date: 2020-10-21 Click:

  •      The advertising machine uses LED displays to play video advertisements, which is especially suitable for high-end brands' integrated multimedia technology, delivering a full range of product information and promotional information to consumers. Improve the display rate and display effect of products in the sales terminal, and stimulate impulsive purchases.
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  •      With the expansion of market demand in the LED display industry and the broadening of application areas, LED display products also show a diversified development trend. As a rising star in the LED display industry, LED advertising players have entered our vision with a dazzling attitude, and more and more companies have joined the research and development of LED advertising players. From the optimization of product structure to the expansion of product application fields, LED advertising The development of the machine is unstoppable.
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  •      LED advertising player, as a highly anticipated star product, is inseparable from its many advantages. This also allows LED advertising machines to be widely used, often used in indoor window glass, shopping malls, glass curtain walls and other scenes. So, what is a commercial display LED advertising machine and what are its advantages?
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  • Commercial display LED advertising machine concept and advantage analysis

  •  Commercial display LED advertising machine concept and advantage analysis:  
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  • 1. Concept
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  •      LED advertising machine is a practical new type of consumer frontier dynamic advertising information release media. The light source in the sphere is an array of ultra-high brightness and large viewing angle LEDs (light emitting diodes). After the built-in microcomputer chip processes the graphic information edited by the personal computer and stored in the memory, it constantly lights and extinguishes the specific LED points according to very precise timing. At the same time, it rotates at high speed under the drive of the DC brushless motor. Under the effect of the phenomenon of persistence of vision, the graphic and text that the user wants will magically appear and float in the 360 ​​゜ visual space in the sphere.
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  • 2. High brightness display, smart module
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  •      LED advertising machine is for outdoor applications (window advertising machine). Adopting a unique structural design, the brightness can reach 7000cd, this design enables the product to ensure the indoor lighting while clearly watching the broadcast content outdoors. The smart module can store its own calibration data. After the module is replaced, it will automatically load the module's calibration data to update to ensure the uniformity of the display; at the same time, the system can perform fault detection on various components of the display and upload the test data.
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  • 3. Lightweight and reliable aluminum profile structure
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  •      The cabinet is made of high-precision aluminum profile, and its high thermal conductivity can quickly export the heat of the screen, escorting the cabinet for long-term operation. At the same time, the component joints are designed to strengthen the structure, and the weight per square is only 13kg, which reduces the load on the building and has higher strength and corrosion resistance.
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  • 4. Promotional advantages
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  •      Accurate target audience: Target audiences who are about to make purchases; strong anti-interference: consumers enter the supermarket to buy goods, and their attention is on the shelf; novel publicity form: the form of multimedia publicity next to the goods is very Novelty is currently the most fashionable and novel form of advertising in shopping malls; no modification fee: any previous advertising format, including printed matter, has a fee for modifying content, which effectively matches TV advertising (1% TV advertising costs, 100% deepening The effect of TV advertising.) It can be consistent with the content of TV advertising. In the important link of the sales terminal, continue to guide consumers to buy; advertising time is long: it can be continued for a long time, and it can be promoted beside the product 365 days a year without manual maintenance. , The cost is extremely low, the audience is extremely wide, and the cost performance is extremely high. Convenient update: remotely control multiple advertising machines for online synchronization updates.
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